Research Methodology 3rd/2017
- Mustafa
- 9788174734495
- AITBS Publishers & Distributors
- 3rd
- 2017
- 251
- Paper Back
- New
- In Stock
250.00
265.00
Save ₹ 15 ( 6%)
Ships in 1-2 days
Qty
Latest Updates
This book "Research Methodology", a user-friendly text, will help the readers to master every step in research. It is an attempt to deal with all the steps that are necessary from the start to the finish. All the chapters have been well-planned and arranged sequentially with this in mind. The students and research scholars of management, economics, commerce and other social sciences will immensely be benefited by this book. It is written to enable the researchers in developing the most appropriate methodology for their research studies. Hypothesis, Chi-square test, "t" test, ANOVA, "F" test, and all their statistical techniques are explained and illustrated vividly and realistically. Research design, selection of sample size, probability and non-probability sampling types, report writing, content analysis, data collection, analysis and interpretation, questionnaire, schedule, interview, problem identification, problem solving process, experimental and non-experimental designs, errors, and scaling techniques, etc., are elaborately enumerated and explained with simple language by the author. Quotations of Dr. Paul Young, W.J. Goode, Cox and Cowdon and others are used to provide an integrated synthesis of research methods in studying research phenomena from a multiplicity view point
Conceptual and technical issues are discussed carefully while dealing with systematic enquiry so that the readers can enrich their theoretical and practical knowledge.
About The Author :-
Dr. A. Mustafa, M.B.A., M.A. (Eco.), M.A. (Hist.), M.A. (Pol.), M.A. (Eng.), Ph.D., CGT., D.G.T., D.P.D., P.G.D.T., P.G.D.L.L. & A.L., is the Director of Sathak Institute of Management Studies, Mohamed Sathak Engineering College, Kilakarai, Tamil Nadu. Earlier, he served as the Head of the Department of Economics, Sourashtra College, Madurai, Director of RVS Institute of Management Studies, RVS Engineering College, Dindigul and as the Principal of Syed Hameedha Arts & Science College, Kilakarai. He has put in more than four decades of collegiate teaching service. He is a recognised Supervisor for Ph.D., scholars of Anna University and has produced 25 M.Phil., and Ph.D. scholars so far. He has to his credit about 30 books. He has also presented research papers in the seminars and conferences held at National and International levels and his papers are published by the leading Journals like Commerce, SAJSPS and Indian Economic Development Review. He was awarded proficiency First Prize in the University Examinations held in April/May 1969. He secured University Second Rank in PGDGT and Third Rank in PGDT. He is the recipient of Best Teacher Award, Life Time Achievement Award, Best Educationalist Award, Jewel of India Award and the ICSSR fellowship. He is an orator, writer and a resource person for Academic Staff College
Related Books
Recently viewed Books